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Key SEO elements of a martial arts and fitness website

by Emily Naehring on

What’s one of the key SEO elements of a martial arts and fitness website? Believe it or not, it’s these BASIC pages on your website!

EVERY LOCAL MARTIAL ARTS & FITNESS BUSINESS WEBSITE SHOULD CONTAIN THE FOLLOWING PAGES:

– Homepage
– Contact us page with NAP (name, address, phone number)
– Reviews/testimonials
– Location landing pages (for multi-location businesses)
– A unique page for every major product/service
– Sitemap
– Pages for policies, etc.

>> A martial arts or fitness business website may have dozens of pages, but none of these basics should be overlooked. ๐Ÿ‘€
**Based on the local businesses we serve, we have a few other types of core pages as well that are built into the unique design of the 97Display core website template. ๐Ÿ˜Ž๐Ÿ‘
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AS FOR THE BASICS OF ON-PAGE & TECHNICAL SEO WITHIN THESE PAGES… THEY WILL HELP YOU IMPROVE AND PROMOTE YOUR MARTIAL ARTS OR FITNESS BUSINESS WEBSITEโ€”SO IT RECEIVES TRAFFIC FROM SEARCH ENGINES & MEETS THE NEEDS OF YOUR READERS AND CUSTOMERS

Remember, your SEO strategy should be to optimize your website content so you can meet search intent ( a fancy way of making content that searchers are looking for! We admire and love your passion for a rare hyper-specific practice the average person isn’t going to be searching for that. They are looking for kids martial arts or getting fit for the beach. ) โ€“ giving your audience and search engines what they want to get you the website traffic your business needs to thrive. ๐Ÿ‘
>> On-Page/Technical SEO is the content & website code (HTML) that you optimize for search engine results & ranking. ๐Ÿ“๐Ÿ“Š

Essential on-page/technical SEO elements that every local business website should include & be optimized for :
โœ… Domain with HTTPS
โœ… Metadata (such as title tags, meta descriptions, alt text, header tags, etc.)
โœ… Site architecture, navigation & internal link structure
โœ… Clean HTML code
โœ… Robots.txt & sitemap files (for crawlability and indexability)
โœ… Relevant keywords & quality content
โœ… Mobile-ready & user-friendly design
โœ… Website speed & uptime

**We take care of this AND MORE with your 97Display subscription so you can focus on what you do best while leaving the technical website SEO stuff up to our team of professionals! ๐ŸŒŸ

– Check out this blog next! –> 3 Ways We Can Help Your Business Succeed!


 
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